Category Archives: Trends

Choose Your KLM Seat Based On Facebook And LinkedIn

Dutch airline KLM has launched its Meet & Seat program, allowing you to select seatmates well before takeoff based upon LinkedIn or Facebook accounts. The initiative is, ostensibly, a prime schmoozing opportunity, and KLM is “the first airline to integrate social networking in its regular flight process,” senior press officer Ellen van Ginkel. “Passengers can only see other [...]

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Image Of The Day

Great simple concept from our friends at Cool Hunter.

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The Race To Make Fitness Fun

Once only a specialised market, some of the world’s largest brands have now joined the race to make fitness fun. With the London 2012 Olympics approaching fast, the market has exploded with new wearable technology targeting both the those who want to manage their personal fitness and those looking to change their lifestyles. How we [...]

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Augmented Reality for National Geographic

Appshaker recently launched a unique way for people to interact with the amazing world of National Geographic Channel’s content from around the globe. Using the principles of augmented reality, people could immerse themselves in different scenes such as dolphins, leopards, the space landings, dinosaurs and more. 1000′s of people interacted with the National Geographic Channel brand in [...]

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How Social Media Helped the Grammy’s

The 54th Annual Grammy Awards was a huge hit across social, digital and broadcast platforms. Excitement for the return of Adele, as well as the tribute to the late Whitney Houston kept viewers engaged online and off. CBS reported that 39.9 million viewers tuned in to Sunday’s award show, the second-largest Grammy audience ever and the best ratings since 1984. This year’s Grammy [...]

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Qatar’s Flash Mob

The world has now seen the explosion of ‘flashmob’ with even the small State of Qatar getting involved. The first flash mob is shown here in Doha’s City Centre with the popular Maroon 5 ‘Move Like Jagger’.  

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Thames Hub Vision

Foster + Partners aren’t unknown to our blog, the agency have time and time again produced works of marvel and the latest brainchild is no exception. The London-based agency has tackled the transport challenges of the 8million plus, population-packed city, collaborating with Halcrow and Volterra a self-funded study producing the ‘Thames Hub Vision’. The ‘Vision’ is [...]

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Tesco Homeplus Virtual Subway Store In South Korea

When grocery chain Tesco wanted to expand their market share in South Korea, they came up with a brilliant idea!  

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The Best Of Projection Mapping

The new medium called ‘projection mapping’ has taken the world by storm, inspiring brands to embrace the ‘digital’ and public exhibiting media as a new way to attract audience far greater than their product reach. Worldwide, online users are struck by the jaw-dropping technical executions turning ordinary static 3D objects and structures into visual illusions [...]

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MINI Gets Personal

KLLD* global lead agency for BMW group has developed a new campaign for MINI, inviting millions of fans of the car from around the world to become part of the MINI family. Everyone can participate in MINI’s ‘IT’S PERSONAL’ campaign via a ‘MINI photo box’ located  in Berlin. Once inside the photo booth, individuals are invited to put on [...]

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